How to Make Money on TikTok: 10 Ways to get Paid

If you are already investing hours daily into TikTok, it is probably high time you learned how to make money on TikTok and monetize your hobby.

TikTok has grown from a funny, short-video platform to an important means of income generation.

With millions of daily active users in the world, it has turned out to be a hotspot for creators, brands, and influencers to monetize their content.

If you’ve ever wondered how to make money on TikTok, this article breaks down the process step by step, including methods for beginners and those with no followers.

With Nigeria being one of the fastest-growing markets for TikTok creators, Tiktokers can take advantage of the income-generating potential of the platform.

Why TikTok is a Great Platform to Make Money

TikTok’s vast audience and engaging content style make it a goldmine for monetization. Here’s why:

Global Reach: TikTok has over 1 billion monthly active users, making it a fantastic platform for showcasing talents and products.
High Engagement Rates: TikTok videos are known for their virality, helping creators quickly reach large audiences.
Monetization Options: From brand partnerships to selling products, TikTok offers multiple ways to make money.

How to Make Money on TikTok in Nigeria

1. Join the TikTok Creator Fund

The TikTok Creator Fund tries to incentivize popular TikTokers for further creation and publishing of their content on its platform.

In that direction, being a creator with at least 10,000 followers and having at least 100,000 video views in the last 30 days, you stand the chance of earning some money through the platform.

The Creator Fund gives you an opportunity to earn money through what you do.

It all depends on several factors: a number of views, authenticity of views, and the level of engagement on your content. You do need to apply through the pro/creator account to start making money with TikTok’s Creator Fund.

On approval, you will make money by the performance of each video. This will probably be the most direct way to understand how to make money on TikTok.

2. Partner with Brands

Brand partnerships are one of the lucrative options for TikTok creators. Several brands have involved themselves with the influencer fraternity to promote their products or services.

You can make money online on the platform by partnering with a brand you believe in.

For instance, if you’re a makeup artist posting tips and tutorials on how to achieve that perfect winged liner, you may wish to try collaborating with your favorite makeup brand.

You can get in touch directly with these brands for pitching a partnership.

This is effective, especially in instances when you want to explore how to make money on TikTok in Nigeria because the local brands are desperate to dive into the growing audience that TikTok presents.

How It Works:

Brands pay you to create engaging content that showcases their products.
Use platforms like AspireIQ or FameBit to connect with potential sponsors.

3. Sell Your Own Products or Services

TikTok works as a best platform to promote of your business. Be it some handmade crafts, online courses, or running a clothing line, TikTok videos create a way through which you reach the target audience with ease.

TikTok Shop houses an e-commerce solution right in the TikTok app; there is no need to open a browser separately to shop for something because you can directly buy off of TikTok.

TikTok Shop is here to assist content creators in promoting their brand and products by increasing the reach of their content. It also facilitates creators in directly linking to the products in the video.

Further, there is an opportunity to earn through TikTok Affiliate: You can use the Affiliate Program to promote brands relevant to your followers, then you earn commission off any sale you make.

This is for sure a valid method to understand how to make money on TikTok without followers, since great products plus great videos assure organic views.

Steps to Follow:

Create videos showcasing your products or services.
Add a link to your website or store in your bio.
Use trending hashtags to increase visibility.

4. Go Live and Earn Gifts

TikTok allows users to create virtual gifts while in a live stream that they can then turn into real cash.

Through Live Gifts on TikTok, creators can start collecting Diamonds, which is the digital cash on the TikTok system. Users will be able to give you Gifts when they are in your LIVE videos.

As soon as they have enough Diamonds, over time, they will need to cash out for rewards that come in forms of money or virtual items.

To start earning Diamonds, creators have to meet TikTok’s eligibility of being at least 18 years old and having at least 1,000 followers on an account that is at least 30 days old.

You take 50 percent of whatever you make, and TikTok takes the other half as commission.

This is a great way to find out how to make money on TikTok if you enjoy the immediate communication with your audience.

How It Works:

Start a live stream and engage with your audience.
Viewers can send you gifts, which TikTok converts into Diamonds.
Diamonds can then be redeemed for cash.

5. Affiliate Marketing

Affiliate marketing is one of the best ways to earn passive income for TikTok users. With affiliate marketing, as a creator, you will be able to promote and sell the products or services of another company.

For any viewer who buys that product or service upon watching your content, you get paid in commission. Keep your videos authentic by focusing on brands you already love and trust.

This is extra helpful in how to make money on TikTok without followers, since you won’t need an enormous number of followers to get clicks and sales.

How to Do It:

Partner with affiliate programs or networks like Amazon Associates.
Share affiliate links in your bio or video captions.
Earn commissions for every sale made through your links.

6. Create and Sell TikTok Accounts

Some people actually specialize in creating themed TikTok accounts, which they then sell to businesses.

If you can grow a following organically on TikTok, then building and selling TikTok accounts is something you might want to consider.

This might take some time to build on TikTok; hence, for some brands, it will pay to purchase an already established account. You could actually successfully do this by niching down on a specific market you can easily pass on to the buyer.

This is a strange way of seeing how one can make money on TikTok in Nigeria, where businesses have gone ahead to take advantage of using TikTok for marketing.

How It Works:

Choose a niche (e.g., fitness, travel, or food).
Grow the account by posting engaging content.
Sell the account to a brand looking to enter that niche.

7. Work with Influencers

If you are good at creating content on TikTok, you may want to offer social media management services for brands or influencers.

You can consider collaborating with TikTok influencers if you have any product or service that you wish to promote to a larger audience.

The right influencer will help you grow your brand and drive more sales. You are looking for influencers who create content related to your industry and whose audience also best fits with your brand.

Once you have decided on the influencers that you would like to connect with, you can reach out directly to them, or through their talent agency.

This should be a great way to make money by teaching others how to earn some cash on TikTok.

What You’ll Do:

Create and manage TikTok accounts.
Develop content strategies.
Analyze performance metrics.

8. Send followers to a Patreon account

TikTok does not have to be your only source of income necessarily. Artists on Patreon get paid by their followers to create, and one can always route their followers from TikTok to the paid page somewhere else.

Things that can be put up for money on Patreon could be behind-the-scenes videos, branded merch of your brand, obviously live chat, and exclusive videos.

9. Teach TikTok Strategies

If you have mastered TikTok growth strategies, then you can teach others how to grow and monetize their accounts.

This is another effective way of learning how to make money on TikTok without followers, since your expertise can be monetized regardless of the size of your audience.

How to Do It:

Create online courses or eBooks.
Offer one-on-one coaching sessions.
Share tips and tricks through TikTok videos.

10. Leverage TikTok Ads

TikTok Ads Manager is a place where businesses can run their ads. You will help the brands in creating and managing their ad campaigns.

With TikTok’s Ads Manager, you can reach new audiences by getting your brand in front of the right viewers.

TikTok reports that 1 in 3 users bought a product because they saw it on TikTok. Ads Manager can help you target and find your ideal audience.

It provides you with a bundle of creative tools to create and edit your videos, featuring a lot of ready-to-use video templates. You can even measure the performance of your ads.

If you are among those wondering how to make money on TikTok in Nigeria, then ad management services are one of the highly in-demand skills.

How It Works:

Develop ad content for brands.
Use TikTok’s targeting tools to reach the right audience.

How to choose the best way to get paid on TikTok

With so many ways to make money on TikTok, how do you decide which method is right for you? To narrow down your options, consider the following questions:

1. What is your goal?

Are you trying to get paid to advocate for a brand, or is this a method of promoting your own business? In trying to choose the best way to make money on TikTok, you really have to think about what you’re ultimately trying to accomplish.

2. How big is your following?

Without some sort of following, your money-making options are a lot more limited. You need a sizeable number of followers and video views to make money using TikTok’s Creator Fund, as an influencer, or as a brand ambassador.

3. What is your niche?

What do you like on TikTok? Beauty, comedy, dancing, clean living, or fitness? Some monetization ways will be more suitable for your niche than others. For example, if all your videos feature your dancing, it could be super easy to incorporate song promotion.

How to Make Money on TikTok Without Followers

You don’t need a massive following to start earning on TikTok. Focus on strategies like affiliate marketing, selling products, or offering services, which don’t rely on having a large audience.

Additionally, TikTok’s algorithm favors quality content, meaning even new accounts can go viral and attract attention and use these success tips:

Stay Consistent: Post regularly to keep your audience engaged.
Use Trends: Leverage trending sounds and hashtags to boost visibility.
Engage with Your Audience: Reply to comments and messages to build a loyal community.
Invest in Quality: Use high-quality visuals and editing tools to make your videos stand out.

FAQs on how to make money on TikTok

How many TikTok followers or likes do you need to make money?

It depends on how you plan to make money on TikTok. If you want to make money through TikTok Creator Fund, you need to have at least 10,000 followers and at least 100,000 video views in the last 30 days.

How much do TikTokers make?

The amount TikTokers make can vary greatly based on how many followers and video views they have as well as how they monetize their TikTok.

How many views do you need on TikTok to make money?

To start making money through Tikok’s Creator Fund, you need to have at least 100,000 video views in the last 30 days. You also have to have at least 10,000 followers. You must apply to the TikTok Creator Fund through the pro/creator account.

How are TikTok Creator Fund earnings calculated?

The amount you earn is based on a number of factors, including the number of views, the authenticity of views and level of engagement on your content. The amount you can earn will fluctuate depending on what is being posted by the TikTok community on a particular day.

Conclusion

With TikTok, possibilities for earning as a creator or entrepreneur are endless. Knowing how to make money on TikTok whether one is just starting out or has been on it for some time-can unlock its full potential.

From the Creator Fund down to affiliate marketing and service offering, there’s a strategy for everyone.

Now, seeing how TikTok’s fame is gradually growing locally, this gets even more exciting for Nigerians.

And, of course, you can learn how to sell products or manage ads to teach you ways in which to make money on TikTok with zero followers.

You can start trying any of these today and make TikTok a source of income for yourself!

How to Make Money on TikTok: 10 Ways to get Paid

Why TikTok is a Great Platform to Make Money